The company’s expertise in managing boutique lifestyle hotels started with the launch of The Mansfield, The Shoreham on 55th, the Roger Williams and the Hotel Wales in New York City.
Our success in redeveloping and repositioning hotels is attributed to hands on management, operational efficiencies, measurable marketing activities and integrated social media initiatives.
The brand is built on a foundation of:
- Creative, functional, innovative spaces designed to encourage socializing, working and collaborating in all public spaces
- Heavy emphasis on technology to enhance the guest experiences and improve hotel operations
- Customization of the guests’ stay and creating an authentic, memorable experience
- Creative marketing partnerships, active social media campaigns, public relations, and digital marketing expertise
- A philosophy of daily training and career development for staff to enhance customer service and reduce staff turnover
- Implementing tools for high levels of accountability in all revenue generating and expense related areas